Eco4 Retrofit Installation Leads with AI: A Case Study of ECO 4 EPC LTD and I Need Leads LTD

When ECO 4 EPC LTD sought to enhance their lead generation process for their energy-efficient retrofit installation business, they enlisted the expertise of I Need Leads LTD. The partnership aimed to harness advanced AI technology to streamline lead generation and customer interactions.

Tailored CRM and AI Chat Bot Integration

The initial step involved developing a custom CRM specifically designed for ECO 4 EPC LTD. This CRM was integrated seamlessly with their operations to enhance data management and customer engagement. Simultaneously, the AGENT AI ECO 4 Chat Bot was implemented, programmed to engage potential clients 24/7, qualify leads, and schedule callbacks, ensuring that no customer query went unanswered.

Strategic Marketing and Ad Campaigns

To bolster the online presence of ECO 4 EPC LTD, we crafted targeted graphic and video ads that aligned with their eco-friendly mission. These were strategically deployed across various platforms, including Google, Facebook, Instagram, and YouTube, to maximize reach and engagement.

Results and Optimization

In the first month alone, this strategy generated 79 leads at a cost of £24.35 per lead. The AI Chat Bot played a critical role in achieving six qualifying installs, with the lowest valued at £3500. These results not only demonstrated the efficacy of the AI Chat Bot in reducing the cost per lead but also highlighted the potential for scaling operations. Encouraged by these outcomes, Tim decided to double the targets for leads and installs in the subsequent month.

Continuous Improvement

Leveraging the insights gained from the initial launch, a second landing page was introduced in month two, featuring new graphics and video ads designed to capture a broader audience. This page aimed to build on the success of the first month by attracting more qualified leads through refined messaging and enhanced visual appeal.

Looking Ahead

This case study exemplifies the transformative potential of integrating AI technology with targeted digital marketing strategies. For ECO 4 EPC LTD, the adoption of the AI Chat Bot from I Need Leads LTD not only streamlined their lead generation process but also significantly enhanced customer interaction, setting a strong foundation for future growth.

As ECO 4 EPC LTD continues to expand its reach in the retrofit installation market, their commitment to leveraging innovative technology and marketing solutions underscores a forward-thinking approach that could set new standards in the industry.